Technology has been working its way into our lives for several decades.
- 1970s … large mainframe systems printing invoices and checks for our payroll and suppliers.
- 1980s … the introduction of personal computers in the mainstream.
Over time, we have used technology to create efficiencies. Processing business activities using the speed and accuracy (most times) of technology. With all of our technology advances, it only affected individuals in a very periphery manner. We received bills, checks, and bank statements. Our “interaction” was somewhat at a distance with no direct engagement with any business organization.
- 1990s … websites and online “self-service” portals creating the ability for businesses to connect with customers.
- 2000s … social media websites and smart phones.
However, in the last ten years, we are witnessing a cataclysmic integration of technology and our lifestyles. The convergence of various items that we have taken for granted over the last 30-40 years now are being transformed before our very eyes. When you answer these questions … consider the lifestyles of various age groups that behave differently.
- Music … How many teenagers now have stereo systems in their rooms at home?
- Video … How much have we altered our viewing habits of movies and television shows are being watched on televisions?
- Time … How many bedrooms no longer have alarm clocks? How many of us wear watches?
- Reading … How many of us have reduced or eliminated our newspaper/periodical subscriptions? Or even read them anymore?
- Schedule … Where are all the planners and schedule calendars?
- Pictures … How many of us have cameras around the home? Or take them when we travel?
- Shopping … How much are we buying from online websites vs. traditional retailing?
- Housecleaning … Or, more interesting, have purchased a robotic vacuum or floor cleaner?
Each one of the previous examples of technology innovations has “converged” with another traditional device/service. Watches are more passé now and replaced by smart phones. How many of our daily activities do we now complete through our smart phones? Shop, take pictures, watch video, listen to music, read, keep time, and schedule appointments.
Each one of these “substitutions” disrupt and minimize another service or device. All of the ones noted above. Along with the companies, employees, markets, revenue stream and marketing of each of them.
So, when will smart phones clean our floors?