Author: Kenneth Sousa, PhD
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Strategy is About the Toaster, Not the Electricity (Part 2)
This is the second post of a two-part article. If you wish to read Part 1 of this post, click here. Continuing to Toast the Strategy … I scheduled a study session earlier in the Spring semester just before the first exam. My former students know that I believe that Porter’s Five Forces (P5Fs) is…
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Does Online Commerce Strategy Mimic Traditional Retailing?
When you were a child, remember Highlights Magazine? To the Hidden Picture article? To find something inside the graphic? A recent Wall Street Journal article said that “retailers have been stealing ideas from online rivals about how to run websites for years.” That may be true, but online (especially pure play companies) have been doing…